Our story.

ALSET Auto is a creation born from frustration. After joining the Tesla family in 2018, the Founders of ALSET Auto recognized that two important qualities were missing from the paint protection and aftermarket automotive industry: Transparency and integrity.

ALSET Auto Founders, Phil Bunting and Marcus Brown, launched ALSET Auto with no prior experience in the paint protection and restyling industry. And that’s exactly what makes ALSET Auto so unique and successful. By taking a business-minded, outsiders' approach, they were able to create a business focused on the way things should be done. Not the way things have historically been done in the automotive industry. As EV owners and enthusiasts themselves, Phil and Marcus know what makes owners tick and how to earn their trust and business.

We feel that if you can build, price and purchase a n EV in five minutes from your iPhone, you shouldn’t have to call and drive all over town to get a quote to protect and preserve it. The first ALSET Auto location opened 2018 with the following values:

Source and develop the best protective coatings, products services and techniques specifically for EVs. Provide our all-in prices online and stick to them. No hard selling, pricing gimmicks or bait and switch. Support local vendors that manufacture in the USA.

We’ve not only grown to become the #1 EV aftermarket shop in North America, we are a trusted resource to our clients about any and all things EV related. It’s these relationships that make owning an ALSET Auto franchise both exciting and gratifying.

To our shared success,

Phil and Marcus

-Founders